Tips

4 Ways to Plan for Your Business in 2020 and Beyond

In business, planning for the future is as difficult as it is necessary. Branding your business, just like building your personal brand, means you have to think about the long term. What works in establishing your brand today might feel stale ...


She’s Using Sassy Facebook Posts To Market Her Accounting Firm

Rachel Michaelov is on mission build her accounting business into a multi-million dollar enterprise. You’d think accounting is boring, but Rachel’s Facebook posts, punctuated throughout the day with color and vibrancy show that she sees accounting ...

Direct Response Marketing Amplifies Social Media Results

Social media has always been a strange marketing channel. On one hand, Facebook gave businesses a unique ability to find their markets and build relationships. No other marketing tool has been able to reach such large numbers of people and allow ...

Branding yourself during a job interview – what should you know?

Job interviews can trigger a lot of stress, especially if you don’t have that much experience with them. While you might be properly qualified for a certain position within a company, if you don’t do well at the interview, you won’t be able to land ...

How to Apply a Procurement Strategy to Your Personal Life

How do you decide what to buy and when to buy it? Odds are high that it comes down to two major factors: need and price. You know when you need to get something new, and you know what price works for your budget — but is that enough?  You may ...

Four ways to help your franchise succeed

Sponsored Post Four ways to help your franchise succeed (Picture of McDonald’s) When you take ownership of a franchise, you enter a professional environment that comes with a series of established benefits. These include a concise and easily ...

3 Reasons Why LinkedIn is Important for Job Seekers

Yes, your LinkedIn profile is more important than your resume!  Do I shock you with this declaration? Think again. Your résumé is typically being sent to individuals, to recruiters, or as a job application, which has limited exposure. Yet your ...

How To Leverage Your Brand To Attract New Clients

What is the best way to use your brand online in order to attract clients and customers? These answers are provided by Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most successful young ...

How to Monetize Your Skills with an Offer That Sells

From where you’re sitting, everyone else has made it online. Are you really the only one who hasn’t figured it out? You know you want to build an online business, but you have no idea what to actually sell. You tout a long list of digital ...

Identifying Authentic Brands: 10 Signs to Watch For

What is one sign or aspect you look for when determining if another brand is authentic? These answers are provided by Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most successful young ...

6 Motivational Speaking Trends That You Want To Pay Attention To

Caption: Motivational Speakers From Pexels.com Whether you’re planning a small sales meeting with your team or preparing for a national conference, guest speakers need to stay aware of the latest trends to appear — and remain — innovative. More ...


Customers Demand Cross Channel Conversations. Here’s How Brands Can Deliver

Nine in 10 customers expect brands to provide a seamless experience across channels and devices, according to the New Jersey Institute of Technology.  Right now, nearly 90 percent of customers think companies are failing at this endeavor. So ...

How The Right Content Optimization Can Increase Brand Visibility

The latest Google search update is now a more mobile-friendly algorithm that keeps up with today’s search trends. As social media and technology has transformed the way we find information, the improved method is designed to understand the intent ...

The 7 Personal Branding Trends That Will Motivate Your Employees

Personal brands matter to everyone, not just startup founders and public speakers. In the age of social media, every employee owns a unique personal brand, and most employees want to grow those brands to boost their careers. As the boss, you can ...

Six Effective Ways to Brand Yourself at Online Events

What is the best way to build your personal brand when attending or participating in online events? These answers are provided by Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most successful young ...

Eight Ways Beginners Can Watch Their Personal Brand

What is the best way to encourage someone to pay attention to personal branding when they’re new to the concept? These answers are provided by Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s ...

Fun Summer Activities for The Office

Summer is approaching and it is time to plan some fun summer activities for work. Let your employees get to know each other better and bond with the help of fresh air and sunshine. Below you can find some ideas: Field Trip: Summer is the best time ...

Why Influencer Marketing Is Still Important For Brands

As mobile marketing is becoming more center stage for brands it’s more important than ever to stand out to your personal brands’ audience in a remarkable way. Connecting with the right people in your industry is just the beginning to building an ...

Take Control of Your Personal Brand’s Search Results

What is a simple, but effective way of taking control of search results for your name? These answers are provided by Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most successful young ...

Improve Conversions from Your Brand’s Website Home Page

Your personal brand’s website’s home page is the main hub to attract interested prospects. Your visitors should know that you are both ready and able to answer their questions and solve their problems in addition to what you have to offer in your ...

14 Things Every Freelancer Should Know About Personal Branding

What should freelancers know about establishing and building personal branding? These answers are provided by Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most successful young ...

How to Write YouTube Headlines That Get Read For Your Personal Brand

When building a personal brand video content is key to increased visibility online. To achieve this it’s not only important to create compelling media that attracts an audience, but to also tailor topics for your target market. More than ever your ...

How to Create Eye-Catching Visual Content For Your Personal Brand

How your brand image is projected visually is important to your audience and visibility. A mix of appealing images and video will not only increase engagement in your marketing, but will also create a greater awareness. Visuals are entertaining and ...

How to Create a Workplace Culture of Acceptance

This week I would like to include David Mesa’s ideas and opinions about creating a workplace culture of acceptance in my article. David Mesa, Chief Development Officer of PJ’s Coffee, an experienced leader with over 25 years at the management ...

Jobstra